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Yuriy Lee on the Stop-Piramida.kz project's key areas of work, from identifying fraudulent schemes to helping victims.

We analyze one of the most common online fraud schemes using the film “Bayqa! Alayaq!” as an example. The film will be released in cinemas across the country on March 19. How scammers operate, what weaknesses they exploit, and at what point even the most cautious people lose their vigilance — read in the carousel.

Scammers often base their schemes not only on promises of profit, but also on powerful emotions.

This post compiles the most common fears they exploit: concern for the safety of loved ones, loss of money and assets, legal trouble, embarrassment and the leak of personal information, as well as the fear of missing out on a “lucrative” offer.

It is precisely through these emotional triggers that people are most often compelled to act hastily and without verifying the information.

Kazakhstani citizens fall into the traps set by scammers for several reasons: the search for extra income, the desire for quick profits, and fear of threats.